Last Updated: June 21, 2010
THE INFORMATION WE COLLECT
HawaiianMiles Member Enrollment Information.
When you enroll in our HawaiianMiles program, we collect certain personally-identifiable information such as your name, address, email address, and phone numbers. When you enroll, you will also have an opportunity to sign up for Hawaiian Airlines email updates about special discounted air fares, travel specials, Hawaiian Airlines Visa® credit and check card programs, HawaiianMiles Partner programs, and other communications. The information you provide when you enroll is used to establish your HawaiianMiles account and to ensure that you receive appropriate mileage credit for travel purchases and purchases of qualifying products and services from participating Partners. We will also use this information to communicate with you about your account status, to send you any updates you request and to notify you of special offers and promotions we think may be of interest to you. Children may become members of HawaiianMiles but may not submit personally-identifiable information through this site. Any information regarding HawaiianMiles account members 13 years of age and under must be submitted by their parent or legal guardian.
On occasion, we may provide contact information for our HawaiianMiles members to certain third party mailers and e-mailers we rely on to notify you of special offers and ways to earn travel awards through HawaiianMiles. We select these third parties carefully and require them to establish safeguards to protect the privacy of our customers and the confidentiality of the information we share. If you wish to unsubscribe your email address from the lists that we use to send promotional email offers to HawaiianMiles members, please visit our Unsubscribe page or click the ‘Unsubscribe’ link at the bottom of each email. Members can also modify email preferences at any time and subscribe to or unsubscribe from any promotional email update services that we offer by logging into ‘My Account’ and accessing our Email Update/Account Info page. Alternatively, you can also call us toll-free at 877-HA-MILES (426-4537).
HawaiianMiles Airlines Passwords and Personal Identification Numbers (PINs).
When you enroll in HawaiianMiles via the Internet, you will be asked to select a password. You may also be asked to record the answer to a secret security question that can be used to obtain a temporary password in the event that you forget your password in the future. You may also be asked to supply a PIN if you use our telephone Interactive Voice Response (IVR) system. Your password and PIN are intended to protect your account information from future unauthorized access. Hawaiian Airlines will not be responsible for any lost, stolen, or otherwise disclosed passwords or PINs. Additionally, Hawaiian Airlines will not replace or reinstate any flight credits or HawaiianMiles, partner miles, or program awards that are generated or redeemed through the unauthorized use of your PIN or password. Accordingly, you should guard your password and PIN carefully and not provide them to anyone.
Travel Companion and Stored Credit Card Information.
If you enroll in HawaiianMiles, you can choose to establish a personal profile that stores information about your travel companions and the credit cards that you use to book your travel arrangements. This is an optional service and is provided for your convenience. You are not required to store any information in your profile about your travel companions or credit cards to become a HawaiianMiles member or to use our website to make online reservations. However, if you choose to store this information in your profile, you generally will be able to complete the online reservation process more quickly. We use the information you store in your personal profile to pre-populate certain data fields in the online forms we use during the reservation process (so as to eliminate the need for you to retype the same information multiple times), to perform a variety of booking functions, and to bill you for the services that you purchase. When you store travel companion information in your profile, you will be asked to enter the first and last names of your travel companions, information about their age and frequent flyer program enrollment status and account numbers. To store credit card information in your profile, we ask for your credit card type, card number, expiration date, billing address(es) and a credit card “nickname” (e.g., “My Platinum Visa Card”) that you can use to quickly recognize your account. Credit card information is stored in an encrypted form. (See “Security” below for more details regarding our encryption practices.) You can modify, update or delete stored travel companion or credit card information in your profile at any time by logging into ‘My Account’ and accessing the Update Travel Companionspage and/or Update Payment Info page.
Group Travel Information.
If you use our website to inquire about the availability of special group fares for wedding parties, organizations, event attendees or other special interest groups, we will ask you to provide certain contact information, including your name, address, email address, and phone and fax numbers, as well as certain details about your organization, wedding or other planned event related to your group air travel needs. We may also ask you to describe any special requests or requirements that you or anyone in your group may have in connection with your group travel plans. We will use this information to evaluate your group air travel needs and to contact you with a fare quote and flight availability information.
Travel Agent Registration Information.
If you are a travel agent, you can use our website to register to receive email alerts and other notifications about special fares, commissions and other news. To register for these updates, we will request your ARC/CLIA number and your contact information, including your name, telephone and fax numbers, address, and email address. We will also request information about the nature of your agency, as well as the volume of sales that your agency has generated for Hawaiian Airlines. This information is used to send you the notifications you request and to help us design offers and incentives that are appropriate for you and your agency.
Sweepstakes and Other Promotions.
From time to time, we may offer sweepstakes or other promotions on our website. If you enter a sweepstakes or promotional contest, we'll ask you to provide information about yourself (such as your name, address, and email address). Among other things, we'll need this information to contact you if you win and announce the identities of the winners. We may also use this information for marketing purposes. We may share this information with co-sponsors, shipping or fulfillment companies or other third-party service providers who are responsible for some aspects of administering our promotions, such as conducting drawings and/or delivering prizes to winners. If you don't want us to collect the information requested in the contest or sweepstakes registration form, please do not enter the contest or sweepstakes.
Whether or not you enroll in HawaiianMiles, you may be invited to sign up to receive email updates regarding the availability of discounted fares and special offers from Hawaiian and our Partners. When you register for these email updates, we will collect certain information which may include your email address, zip/postal code and the name of the country where you reside. We may also ask you to select from a menu the types of offers that you wish to receive. We hope that you will find any email updates that you receive to be interesting and valuable. However, it is easy to unsubscribe from any email update service that you request. Each email update you receive will contain instructions on how to unsubscribe from future offers by using a reply email address or hyperlink to an email preferences page on our website. You may change your preferences at any time by visiting our Unsubscribe page. Members can also modify email preferences at any time and subscribe to or unsubscribe from any promotional email update services that we offer by logging in to ‘My Account’ and accessing our Email Update/Account Info page. Alternatively, you can also call us toll-free at 877-HA-MILES (426-4537).
Information Collected Using Cookies.
To help us tailor our website to the needs and interests of our visitors, we keep track of the pages visited by our users by placing a cookie, a very small text file, on our visitors’ hard drives. The cookie contains an ID number that allows us to track the pages you've visited within our website. We aggregate this data with data on the pages visited by other users to track overall visitor traffic patterns. We use this information to improve our site by making it more responsive to the needs of our users. When you access your HawaiianMiles account, we also use a session cookie to authenticate your login information. This cookie will remain on your hard drive until you close your browser window or terminate your user session so that you can enjoy the personalized features of our website without having to reenter your password. The “help” function on most web browsers contains information on how to set your browser to notify you before accepting a cookie or to disable cookies entirely. If you don't accept cookies, you may not be able to take full advantage of various personalized features on our site that are available to other visitors.
Information Collected Using Web Tracking and Ad Targeting Technologies.
Hawaiian uses various third party services to collect and analyze information about user patterns on our website and to serve and target some of the advertisements, promotions and other marketing information that you see on the pages of our website.
Hawaiian’s advertising managing partner (Razorfish LLC), ultilizes Atlas (division of Microsoft Advertiser & Publisher Solutions), which employs Web beacons or action tags, which are pixels or transparent GIF files to help manage Hawaiian’s online advertising. These files enable Atlas to recognize a unique cookie on your web browser, which in turn enables us to learn which advertisements bring users to our website. The cookie was placed by Atlas, or by another advertiser who works with Atlas. Cookie and action tag technology collect and share information that is anonymous and not personally identifiable. It does not contain your name, address, telephone number(s), or email address. For more information about Atlas, including information on how to opt out of these technologies, go to http://www.atlassolutions.com/privacy.
Hawaiian also partners with Sojern which also employs pixels. For more information on Sojern, including information on how to opt out of these technologies, go to http://sojern.com/about/privacy.
Atlas, Sojern or a third party advertiser may use information about your visits to this and other web sites in order to provide ads about goods and services that may be of interest to you but they are not authorized to use this information for any secondary purposes.
Browser Level Information.
Our web servers automatically collect limited information about your computer configuration and browsing activity when you visit our site, including the type of browser software that you use, the operating system you're running, the resolution of your computer monitor, the speed of your Internet connection, the website that referred you to our site and/or the search terms you entered into a search engine to reach our site, and your IP address. (Your IP address is a numerical address that is used by computers connected to the Internet to identify your computer so that data - such as the web pages you want to view - can be transmitted to you.) We use IP address information for systems administration and trouble shooting purposes. Standing alone, your IP address is not personally identifiable. We may combine this with personally-identifiable information we obtain from you directly on the website, on any other of our other websites, or from third parties to enhance our customer service. We use this information to make our website as useful as we can for as many users as possible.
DISCLOSURES OF INFORMATION
As noted above, if you are a HawaiianMiles member, we may use a third party e-mailer to notify you of specials and opportunities offered by our Partners to earn miles and awards through the HawaiianMiles program. If you wish to remove your email address from the email lists used by Hawaiian Airlines to send special offers relating to the HawaiianMiles program and our Partners, please visit our Unsubscribe page or click the ‘Unsubscribe’ link at the bottom of each email. Members can also modify email preferences at any time and subscribe to or unsubscribe from any promotional email update services that we offer by logging into ‘My Account’ and accessing our ‘Email Update/Account Info’ page. Alternatively, you can also call us toll-free at 877-HA-MILES (426-4537).
Third-Party Travel Service Providers.
If you use the “concierge” services offered through our website to book or purchase travel, entertainment or dining services, event tickets, accommodations or other services provided by third parties, information about you, including contact and billing information, will be provided to the applicable third-party service providers to ensure the successful fulfillment of your transaction.
Vendors, Contractors and Agents.
Hawaiian Airlines routinely enters into contracts with various vendors, contractors and agents to help us operate our website, process and analyze information on our behalf, conduct other aspects of our business, improve the services that we provide to you, or to offer you convenience services designed to improve your air travel experience with our airline. Some of these vendors, contractors and agents may be given access to personally-identifiable information that we collect from our customers and website visitors to the extent that we deem such access to be necessary or useful for these companies to perform services for Hawaiian Airlines or our customers.
Governmental and Law Enforcement Agencies.
Hawaiian Airlines may disclose any personally-identifiable information it collects (whether online or through offline sources) with or without notice to the affected individuals, if required to do so by law or court order, or if requested by a governmental or law enforcement authority in any country, or if such information is sought pursuant to a subpoena or other legal process.
Disclosures of Anonymous Information.
We may share anonymous, aggregated information about all of our customers and users with third parties.
Disclosures of Personally Identifiable Information.
We do not sell or rent customer information to any third parties. However, in certain circumstances, Hawaiian may disclose any personally-identifiable information that we collect to perform charge verifications, to report or collect debts owed, or to protect the rights, security or property of Hawaiian, our customers, or others. In the event that Hawaiian Airlines or substantially all of our assets are acquired by another company, the information that we collect from our customers and website visitors would be included among the transferred assets.
Cross-Border Transfers of Personally-Identifiable Information.
The personally-identifiable information we gather on our website is stored within HawaiianAirlines.com-controlled databases (or databases operated on our behalf) on servers maintained in protected environments. Passwords and any credit card information you provide to us online are secured for transmission over the Internet using industry-standard secure socket layer (SSL) encryption technology. Prior to being stored, passwords are encrypted using a one-way hash algorithm, and credit card numbers are encrypted using the symmetric algorithm Triple Data Encryption Standard (TripleDES). Although these security measures are robust, no physical or electronic security system is impenetrable. We cannot guarantee the security of our servers or databases, nor can we guarantee that information you supply won't be intercepted while being transmitted to us over the Internet.
UPDATING PERSONALLY-IDENTIFIABLE INFORMATION
Hawaiian Airlines endeavors to ensure that personally-identifiable information it holds is accurate and up-to-date. You may seek to update your personally-identifiable information held by Hawaiian Airlines by logging into ‘My Account’ and accessing our ‘Email Update/Account Info’ page. Alternatively, you can also call us toll-free at 877-HA-MILES (426-4537).
ACCESS TO PERSONALLY-IDENTIFIABLE INFORMATION
To make a request to access any personally-identifiable information about you that Hawaiian Airlines holds, you should contact Hawaiian Airlines at PO Box 30008, Honolulu, HI 96820. Hawaiian Airlines may require you to verify your identity and to specify what information you require. Hawaiian Airlines reserves the right to charge a fee to cover the cost of verifying applications and locating, retrieving, reviewing and copying any material requested. There are certain circumstances in which Hawaiian Airlines will refuse a request for access to personally-identifiable information, including if the request would have an unreasonable impact on the privacy of others. If Hawaiian Airlines refuses your request for access to your personally-identifiable information, Hawaiian Airlines will provide reasons for the refusal. Hawaiian Airlines will also provide reasons for a refusal to correct your personal information.