Addendum to Governing Travel Agency Agreements (IATA)
Hawaiian Airlines, Inc., Instructions for IATA Travel Agency Participation. Addendum to the Governing Travel Agency Agreements

IMPORTANT FOR IATA AGENTS WITH ARC AFFILIATES: PLEASE READ IATA agents with ARC affiliates should refer instead to the Hawaiian Airlines, Inc. Addendum to the Governing Travel Agency Agreements for ARC Accredited Agents and their affiliates, including IATA agent affiliates at

Your travel agency, including any affiliated agency location under common control (collectively, “Agent”), is not accredited by ARC Corporation (“ARC”). Agent is, however, accredited by the International Air Transport Association (“IATA”) and has entered into the IATA Passenger Sales Agency Agreement (the “IATA PSAA”, a “Governing Travel Agency Agreement”).

The instructions, terms and conditions governing the agent-principal relationship between Agent and Hawaiian Airlines, Inc. (“Hawaiian”) are set forth in these Instructions for IATA Travel Agency Participation (the “Instructions”) and in the IATA PSAA applicable to each travel agency location and any other agreement entered into by Hawaiian and Agent (such agreements, together with these Instructions, being referred to collectively as the “Agreement”).

Hawaiian has appointed Agent to act as an agent for Hawaiian in the sale of Hawaiian’s products and services (“Agent’s Appointment” or “Appointment”). Agent acknowledges and affirms that it is an agent of Hawaiian.

As of the effective date set forth at the end of these Instructions, compliance with these Instructions, as well as the terms and conditions of the Agreement and the Rules (defined in Section 3(a)), are conditions to the continued Appointment of Agent.

To the extent that Agent engages employee, sub-agents, services vendors or other third party contractors to support Agent’s activities within the scope of the Appointment, Agent will be responsible to Hawaiian for their full compliance with the Agreement.

The Agreement applies to any tickets issued using Hawaiian’s ticket stock.

    Hawaiian may independently review any of Agent’s locations, including those under Agent’s common control, that are accredited by IATA (the “Agency Locations”). The review may include on-site inspection of any Agency Location to determine that Agent’s operations comply with Hawaiian’s requirements for its agents in the sale of Hawaiian products and services. In its sole discretion and at any time, Hawaiian may, upon written notice to Agent, exercise its rights to suspend or limit Agent’s Appointment, including immediately terminating Hawaiian’s appointment of any Agency Location or Agent’s Appointment.

    If any Agency Location is terminated, Agent may not act in any agency capacity for the sale of Hawaiian’s products and services from that terminated Agency Location. If Agent’s Appointment is terminated, Agent may not act in any agency capacity whatsoever for the sale of Hawaiian’s products and services from any location.
    1. (a)Limitations on Any Commissions.
      1. If Hawaiian chooses to pay any commissions for the sale of Hawaiian’s products and services, Hawaiian will pay commissions to Agent only in accordance with its then-current policy and only for Agent's issuance of standard tickets that show Hawaiian as the ticketing carrier and that are properly issued in accordance with this Agreement. Agent is not entitled to any commission for (1) tickets for which a full or partial refund is made, (2) late or unreported tickets, or (3) tickets issued to owners, officers, directors, stockholders, members, partners, or employees of either Agent or any person or entity which controls, is controlled by, or is under common control with Agent. Any commissions are based on the fare paid only; Hawaiian does not pay any commissions on governmental or similar taxes, fees, and charges, or fees or charges collected by Agent for its own account or for the account of a third party.
    1. General.
      1. Agent will strictly adhere to Hawaiian’s current instructions, rules, regulations, requirements, conditions of sale or carriage, tariffs, and procedures (the “Rules”) in booking any reservation or issuing, reissuing, selling, exchanging, refunding, canceling or reporting any ticket calling for transportation on Hawaiian. Agent will also comply with all laws and regulations applicable to its activities under the Agreement.
      2. Failure to comply may subject Agent to debit memos from Hawaiian for any deficiency or any loss incurred by Hawaiian by reason of the violation and the suspension, limitation or termination of Agent’s Appointment. Agent must comply with these specific Rules and Instructions with respect to Hawaiian’s products and services, but Hawaiian does not otherwise impose any restriction or requirements with respect to how Agent displays Hawaiian’s products and services provided that Agent treats Hawaiian’s products and services in substantially the same manner as other airlines.
    2. Order of Precedence and Conflicts of Law.
      1. In the event of any conflicts between these Instructions, the IATA PSAA, Hawaiian’s Contract of Carriage, or applicable law or regulation, the conflict shall be resolved by giving priority:
        (1) applicable law or regulation;
        (2) Hawaiian's Contract of Carriage;
        (3) these instructions;
        (4) the IATA PSAA.

        If Agent is subject to an incentive agreement that was in effect on November 1, 2022, then these Instructions apply to that Agent, but in the event of a conflict between these Instructions and Agent’s existing incentive agreement, the existing incentive agreement will override these Instructions but only for the remaining duration of the incentive agreement (without extension).
    3. Prohibition of Abusive Practices.
      1. Agent acknowledges that Point-Beyond Tickets, Back-to-Back Tickets, Throw-Away Tickets, Duplicate Bookings, Cross Border Ticketing and other fraudulent, fictitious, or abusive bookings, violate Hawaiian’s Rules. (See Hawaiian’s Booking and Ticketing Policy for definitions of these types of bookings and detailed restrictions on booking and ticketing.)
      2. It is the Agent’s responsibility to ensure that ticketing or bookings done by Agent are not for Point-Beyond Tickets, Back to Back Tickets, cross-border ticketing, Throw-Away Tickets, Duplicate Booking and other fraudulent, fictitious, or abusive booking purposes.
      3. Circumventing journey controls to obtain sold out inventory is also prohibited. Furthermore, since Hawaiian is not a participant in other carriers’ private agreements and since Hawaiian does not honor other airlines’ discount codes, Agent agrees that other airlines’ private or contracted fares or ticket designators may not be ticketed using Hawaiian’s ticket stock.
      4. Agent acknowledges that it may not ticket bookings for Hawaiian products and services where the booking was created by a third party unless Hawaiian has expressly authorized Agent to ticket such third party bookings.
      5. If, to the extent permitted by Hawaiian, Agent participates in transferring bookings or tickets contained in Hawaiian itineraries among Agency Locations or between Agent and other third parties, then Agent will cause any resulting duplicate booking or ticket associated with such Hawaiian itinerary to be immediately canceled.
      6. Hawaiian generally allows the use of passive segments, except in the case of satisfying productivity requirements of distribution intermediaries or to circumvent fare rules, provided that the Agent agrees to pay for the charges incurred by the passive segments.
      7. Agent agrees not to facilitate or enable the promotion, sourcing or booking of Hawaiian products and services by third parties that perform travel agent services without accreditation from either ARC or IATA, unless expressly authorized to do so by Hawaiian.
      8. Agent acknowledges that if it engages in any of these prohibited practices mentioned in this Subsection (c), or sells or issues a ticket used for any of these prohibited purposes mentioned in this Subsection (c), or conduct similar activities, Agent will be subject to (1) debit memos (2) the suspension, limitation or termination of Agent’s Appointment, and (3) other remedies available to Hawaiian.
    4. Fraud and Misrepresentations.
      1. Agent will not engage in any fraudulent activity, including altering flight coupons for non-qualifying discount travel, backdating tickets, or selling no-cash-value coupons, discounts, or upgrades. Fraudulent activity also includes intentionally withholding or misrepresenting information regarding Hawaiian products and services, such as information regarding availability and pricing.
      2. Unless otherwise agreed in writing, for tickets issued using Hawaiian’s 173 validation code with Hawaiian as the merchant of record, Agent must report such tickets through the applicable Billing and Settlement Plan or Area Settlement Plan and Agent must not use a credit card which is issued in the name of Agent or in the name of any of the Agent’s personnel.
    5. Regulatory Compliance.
      1. All advertising and promotions by Agent for Hawaiian’s products and services will fully comply with all applicable laws, rules and regulations as well as any guidelines from government regulators. For example, all print advertising will comply with all applicable disclosure requirements for codeshare or long-term aircraft wet-lease arrangements involved in the markets being advertised.
      2. When its personnel are at a Hawaiian facility, Agent shall ensure that its personnel shall at all times comply with all applicable safety, security, and health rules, regulations, and policies in effect at Hawaiian’s facilities and in accordance with Hawaiian’s operations, including without limitation, any COVID-19 vaccination and testing requirement policy.
      3. In addition, Agent must comply with all rules and guidance from government regulators regarding advertising and promotions, including those pertaining to full fare advertising, price increases and ancillary services. Failure to comply will subject Agent to debit memos and the suspension, limitation or termination of the Agency Locations or Agent’s Appointment by Hawaiian.
    6. No Biasing or Alterations
      1. Agent will ensure that its systems, processes and sales practices accurately display and convey all information relating to Hawaiian’s products and services as presented by Hawaiian. Agent’s systems, processes and practices may automate a customer’s preferences for air carrier, but must not otherwise involve any form of bias against Hawaiian’s products and services, or alter the presentation of the information as provided by Hawaiian. Agent must not facilitate or encourage such biasing or alterations by others.
      2. Additionally, Agent will not impose service fees, or other fees (including, without limitation, ticketing fees or charges, paper ticket fees or charges, delivery fees or charges, booking fees or charges, incentives or other features) with respect to the display, offer, booking, ticketing or sale of Hawaiian’s products and services that are higher than those imposed for the display, offer, booking, ticketing or sale of any other carrier products and services. Similarly, if Agent offers discounts to its customers in connection with the offering or sale of carrier products and services, the Agent will not discriminate against Hawaiian when setting such discounts.
      3. If Agent charges a service or other fee for its services, such charge or fee shall be listed separately and the charge or fee for an Hawaiian booking or other Hawaiian product or service must be equal to the lowest fee imposed by Agent for other air carriers.
    7. Redistribution.
      1. Agent’s Appointment is for purposes of the Agent marketing and selling Hawaiian’s products and services directly to customers for those products and services. Agent’s Appointment is specific to Agent, and does not include any authority for Agent to act as an intermediary for further distribution of Hawaiian’s products and services via other intermediaries and sales agents. For example, Agent may not offer or distribute Hawaiian products and services as part of a service provided by Agent that is re-branded so that it appears to be a service from a third party.
      2. Any such re-distribution arrangement is only permitted pursuant to a separate agreement signed by authorized representatives of both Agent and Hawaiian. In addition, if Agent uses or works with a non-accredited entity in making a booking, then Agent acknowledges and agrees that Hawaiian reserves the right to reject the booking in Hawaiian’s sole discretion and that Agent nonetheless remains fully responsible to Hawaiian in all respects for any bookings made by third parties and ticketed via Agent’s Appointment.
    8. PNR Content.
      1. Complete information in a reservation is important to appropriately service customers during the course of travel, therefore Agent must provide Hawaiian with all the contact information offered by customers including but not limited to phone fields and emails as well as any other information required by governmental authorities.
      2. Agent may not substitute any contact information or provide Agent’s contact information in lieu of such customer information without the consent of Hawaiian and the customer. Hawaiian will treat any personal data included in the PNR content received in accordance with Hawaiian’s privacy policy.
    9. Exceptions.
      1. To be valid, any exceptions to Hawaiian’s Rules in the booking of any reservation or the issuance, reissuance, or refund of any ticket calling for transportation on Hawaiian must be documented by Hawaiian in the applicable PNR.
    10. Test Bookings.
      1. Hawaiian may make test bookings via an Agency Location without notice.
      2. Upon request by Hawaiian, Agent will refund the test bookings including any fees or surcharges applied by Agent within thirty (30) days of such request.
    11. Sign Up Links..
      1. If requested by Hawaiian, Agent agrees to implement a registration process for customers to register in the HawaiianMiles Program that enables the customers to read and accept the HawaiianMiles Program terms and conditions before registering. Agent agrees not to submit any customer information for registration in the HawaiianMiles Program without first obtaining such customer’s prior affirmative consent (e.g., via a checkbox that was not pre-checked) to join the HawaiianMiles Program and to be bound by the terms and conditions of the HawaiianMiles Program (as may be updated from time to time at Hawaiian’s sole discretion).
    Agent shall not use Hawaiian’s 173 validation code to circumvent termination or absence of appointment by Hawaiian or another airline, for example, by issuing electronic tickets or any other traffic documents for transportation on any airline that has refused to appoint, or has terminated its appointment of, Agent. Further, Agent will not issue tickets for transportation on Hawaiian on behalf of any other travel agency location for which Hawaiian has refused or terminated its appointment, including any of the Agency Locations.
    1. Agent will comply with Hawaiian’s Rules and any specific contractual requirements concerning agency incentives, promotions, or overrides with Hawaiian in which Agent participates or has an interest. Failure to comply subjects Agent to (a) forfeiture and repayment to Hawaiian of all sums paid by Hawaiian to Agent or the value received by Agent, (b) the suspension, limitation or termination of Agent’s right to participate in or receive all or a part of any agency incentives, promotions, or overrides, and (c) the suspension, limitation or termination of Agent’s Appointment.
    1. Background.
      1. The creation, development, collection, verification, formatting, organizing and maintenance of fares, schedule, inventory, merchandising and other pre-booking data about Hawaiian’s products, services and facilities requires extensive investment of time, money and specialized resources of Hawaiian. For example, Hawaiian expends significant amounts of time and money to (1) analyze markets and competition for air transportation and related products and services, (2) analyze aircraft fleet types and utilization, (3) analyze operating conditions at airports and air traffic control infrastructure, crew scheduling requirements and legal/regulatory requirements, (4) develop, deploy and use proprietary algorithms, processes and techniques, many of which have taken years to develop and are critical to Hawaiian’s competitiveness, and (5) train its personnel to become skilled and knowledgeable about each of the foregoing. This investment in pre-booking data also results in post-booking data about Hawaiian’s products and services and the customers who purchase and consume them, and therefore Hawaiian’s post-booking data is similarly valuable and competitively sensitive. The integrity, value and availability of Hawaiian’s pre- and posting booking data can only be preserved if it is accessed and used in ways that have been authorized by Hawaiian. Unauthorized access can cause disruption and harm to Hawaiian’s systems, business and customers, and misuse of such data can lead to safety and security issues, as well as cause material commercial harm to Hawaiian.
    2. Hawaiian Data.
      1. Agent understands and agrees that as between Hawaiian and Agent and as a consequence and condition of Agent’s Appointment, any information or data, regardless of source or format, that (1) identifies Hawaiian (e.g., Hawaiian’s trademarks), (2) identifies or is reasonably identifiable to services or products provided by Hawaiian, including all fare and inventory information, (3) is unique to a relationship between a customer and Hawaiian (e.g., frequent flyer membership), (4) relates to a transaction between a customer and Hawaiian, including booking and payment data, (5) is passed by Agent to Hawaiian through a PNR or similar booking/sale record or (6) is passed by or on behalf of Hawaiian to Agent in connection with this Agreement, ((1) to (6) collectively, “Hawaiian Data”), is and will be owned by Hawaiian and is Confidential Information of Hawaiian. Any successors, equivalents, compilations or derivatives of the foregoing, whether now known or hereafter devised, and in any medium or format, are also Hawaiian Data. It is recognized that Agent has its own rights to use personal data (as defined below) when such data is collected from a customer by Agent and a copy of such data is used in isolation from data that might otherwise constitute Hawaiian Data. For example, Agent has its own rights to a customer name and email address collected in the course of a booking made by Agent for travel on Hawaiian when such name and email is used separately from other Hawaiian Data. However, data falling within category (3) in the definition of Hawaiian Data (e.g., frequent flyer membership) does not fall within the foregoing rights of Agent because it is data that cannot be used in isolation from other Hawaiian Data. Access and use of Hawaiian Data by the Agent is solely for purposes of and is limited to those activities that are within the scope of the principal-agent relationship as defined and authorized by Hawaiian for all of Agent’s Locations.
    3. Examples of Unauthorized Activities.
      1. Any use of Hawaiian Data beyond what is permitted in Section 6(b) above is unauthorized. As guidance, Hawaiian provides the following examples of specific types of access, use, distribution and remarketing of Hawaiian Data that are prohibited without prior written consent from Hawaiian: (1) accessing by the use of any automated or electronic devices commonly known in the Internet industry as robots or spiders, or by the use of other electronic search devices; (2) soliciting, facilitating, encouraging or agreeing to provide access to or otherwise remarket or redistribute, or take affirmative steps to allow or permit such access to, or remarketing or redistribution of, any Hawaiian Data to any third party, through any process, including screen scraping, spiders, web "bots" or other device, software or system; (3) licensing, selling, or otherwise providing to any person or entity any software or other device that is capable of accessing Hawaiian Data from any source; or (4) editing, modifying, creating derivatives, combinations or compilations of, combining, associating, synthesizing, reverse engineering, reproducing, displaying, distributing, disclosing, or otherwise processing Hawaiian Data; (5) engaging in any kind of commercialization, marketing, advertising, licensing or resale that is based on Hawaiian Data (e.g., advertising credit card offers to consumers based on the Hawaiian Marks or flight information) except as otherwise permitted by the Agreement; (6) facilitating structured posting of Hawaiian Data to any third party electronic media, including without limitation Facebook, Twitter, online calendars; (7) accessing Hawaiian Data from any unauthorized source which Hawaiian may identify to Agent; (8) directly or indirectly using functionality to automatically poll Hawaiian’s inventory systems at an excessive rate; and (9) assisting, aiding, or abetting in any way the unauthorized access, use, distribution or display of Hawaiian Data, including Hawaiian Data obtained or derived from an Hawaiian website or mobile app or any other web site or any other source, such as a Global Distribution System.
      2. Agent may not engage in any of the above examples, or any other unauthorized access, use, distribution or remarketing of Hawaiian Data, without the prior written authorization of Hawaiian. If Hawaiian offers any such prior written authorization to any similarly situated travel agent then, upon request of Agent, Hawaiian will offer such prior written authorization to Agent to the same extent and on the same terms and conditions. If Agent learns that any third party is accessing, distributing, remarketing or displaying Hawaiian Data in any way obtained via Agent, including Agent’s web site, without Hawaiian’s written authorization, Agent will promptly inform Hawaiian and take all commercially reasonable measures, including commercial, technological, or legal measures, to prevent the unauthorized access, display, remarketing or distribution of Hawaiian Data.
    1. Confidentiality.
      1. Agent will keep confidential and not disclose to any third party the following confidential information of Hawaiian: (1) any fare programs and commission arrangements that may be agreed with Hawaiian; (2) any and all post-booking data, including all PNRs, that cover Hawaiian products and services; and (3) any other Hawaiian Data that Hawaiian designates as confidential or is otherwise reasonably identifiable as confidential or proprietary information (“Confidential Information”). However, Hawaiian consents to Agent disclosing commission arrangements and payments to customers when this information is requested by the customer. Agent may also disclose Hawaiian Confidential Information to Agent’s directors, officers, employees or agents if such persons are bound by equivalent confidentiality commitments and have a legitimate need to know such information in order for the Agent to perform its obligations to Hawaiian.
      2. In addition, this Section will not prohibit Agent from making disclosures required by law or judicial process after making reasonable efforts to resist disclosure and notify Hawaiian. This provision will survive the suspension, limitation or termination or expiration of Agent’s Appointment.
    2. Privacy.
      1. For purposes of these Instructions, “personal data” means information that identifies or could be used to identify a particular individual, such as name, mailing address, telephone number, email address, frequent flyer number, Social Security number, credit card or other payment data, date of birth, driver’s license number, account number or user ID, PIN, or password. Agent shall maintain its compliance with the requirements of all applicable privacy and data protection laws, regulations, governmental rules and orders in any applicable jurisdictions including the United States, Australia, Japan, South Korea and European Union. Agent will inform customers via Agent’s privacy policy or otherwise that their personal data will be disclosed to airlines (and used and disclosed in accordance with the airlines’ privacy policies) and if they are located outside of the United States, that their personal data will be transferred to and processed overseas, including in the United States of America.
      2. The Agent shall give its customers notice, and if required under applicable law obtain the customer’s consent, to such disclosure, transfer and processing of personal data. Each of the Agent and Hawaiian will be considered an independent data controller within the meaning of the E.U. General Data Protection Regulation. To the extent Hawaiian Data includes personal data, including as disclosed by the Agent, Hawaiian will handle such personal data in accordance with Hawaiian’s privacy policy and in accordance with applicable local laws and regulations. In all other respects, Hawaiian, as the owner of Hawaiian Data, can use and disclose Hawaiian Data for any purpose in compliance with all applicable local laws and regulations. Each party agrees to negotiate in good faith with the other party additional contractual terms and conditions to address applicable privacy and data protection laws, regulations or requirements and to meet the party or its Affiliates’ audit requirements.
    3. Data Security.
      1. Each party will establish, implement, maintain, and use reasonable physical, technical and administrative safeguards for Hawaiian Data in its possession or under its control in order to protect the same from unauthorized disclosure, access, use, destruction, loss, damage or alteration. Such safeguards will be in compliance with all applicable laws and regulations, including any privacy or data protection statutes in the United States, Australia, Japan, South Korea and European Union, and will be no less rigorous than (i) industry standard practices in the transportation and related services industry, and (ii) reasonable security procedures and practices appropriate to the nature of such Hawaiian Data (the “Security Requirements”). For the avoidance of doubt, such data safeguards must include: (i) compliance with the current Payment Card Industry Data Security Standard, and VISA, MasterCard and any other applicable payment card network bylaws, rules and operating regulations and federal and state laws or regulations regarding the collection, storage, use and sharing of Hawaiian Data, including without limitation (A) creation and maintenance of a secure network to protect cardholder data; (B) use of all technical and procedural measures reasonably necessary to protect cardholder data it maintains or controls; (C) creation and implementation of secure measures to limit access to cardholder data; (D) monitoring access to cardholder data it maintains or controls; and (E) creation and implementation of an information security policy that ensures its personnel’s compliance with the foregoing; (ii) encryption of all records and files that contain any personal data when the party transmits such records and files across public networks or any wireless network or stores such records and files on laptops, thumb drives or other portable devices or transfers such records and files for storage; and (iii) compliance with any security standards required by local law or regulations, including the laws and regulations of the United States, Australia, Japan, South Korea or Member State of the European Union in which the Agent is located. In addition, each party shall require any of its employees, agents or contractors with access to Hawaiian Data to adhere to the Security Requirements. Each party agrees that the controls used to safeguard Hawaiian Data in its possession will take into account the sensitivity of such information. Agent accepts responsibility for the security of payment card data, cardholder data, or sensitive authentication data processed on behalf of Hawaiian. Each party represents and warrants ongoing compliance with the most current Payment Card Industry Data Security Standard and shall provide certification of compliance with this requirement upon request from the other party.
    1. Background.
      1. Hawaiian’s intellectual property, including its trademarks, logos, livery, travel posters, web sites and advertising, are important and valuable assets of Hawaiian. Who uses them and how they are used has an impact on their continuing value and fame.
    2. Hawaiian Marks and Correct Use.
      1. Hawaiian hereby grants to Agent a non-exclusive, non-assignable, sublicensable (only to affiliates of Agent in connection with their performance under this Agreement), royalty-free, limited license to use the trademarks, service marks and trade names of Hawaiian and its affiliates (collectively the “Marks”) solely for the purpose of promoting Hawaiian in connection with the sale of Hawaiian products and services, subject to the following: (1) such use shall be in accordance with and subject to Hawaiian’s published Trademark Usage Policy (as may be updated from time to time) available at, and expressly excludes any use that is not for the express purpose of promoting the sale of Hawaiian products and services under this Agreement, (2) Hawaiian shall have the right to revoke this license in respect of any particular use of any such Mark upon written notice to Agent, and upon receipt of such notice Agent shall promptly cease actively displaying or otherwise using the applicable Mark, and (3) this license shall terminate simultaneously with the expiration or termination of the Agreement or termination of Agent’s Appointment. For the avoidance of doubt, neither Agent nor any Agent’s affiliates may use the Marks in any other marketing or other purposes, and shall in no event use any Marks in any printed or published materials, without Hawaiian’s advance written consent. In the event that any term or condition in Hawaiian’s Trademark Usage Policy conflicts with the terms or conditions in this Agreement, the terms of this Agreement shall control.
      2. Within five (5) business days of termination of the Agreement or Agent’s Appointment, Agent shall immediately discontinue use of the Marks and remove and destroy any materials which contain the Marks.
      3. Agent shall not adopt or otherwise use any trademarks, service marks, or trade names containing confusingly similar names, designs or other attributes to the Marks, nor dilute the Marks in any manner whatsoever. Agent acknowledges that Hawaiian owns the Marks. Agent shall not alienate, contest or deny the validity of rights and title of Hawaiian to and in the Marks, nor permit any third party to do the same or use the Marks. Agent acknowledges that that any use by Agent or its affiliates of the Marks in a manner that is not expressly authorized, or in any other unauthorized manner, shall constitute a material breach of this Agreement and an infringement of Hawaiian’s rights in the Marks. .
      4. In connection with any authorized use of the Marks, Agent shall only use the images provided by Hawaiian. Agent shall not (1) alter a Mark in any way without Hawaiian’s express approval, (2) use a partial Mark, (3) display a Mark without the appropriate trademark, copyright or other designation, as specified by Hawaiian, (4) use a Mark in any manner that would diminish its value or otherwise harm the reputation or goodwill of Hawaiian, or (5) use or register any domain name or keyword search term that is identical or confusingly similar to any Mark.
    3. Trademarks and Keyword Usage Policy.
      1. Agent shall comply with Hawaiian’s trademark and keyword usage policy. The protected keywords set forth at (as such policy and link may be updated from time to time) are considered confusingly similar to the Marks.
    4. No Implied or Other Rights.
      1. Agent understands that it has no rights in Hawaiian’s intellectual property, nor can continued use of any of Hawaiian’s intellectual property ever give Agent any rights in or to any of Hawaiian’s intellectual property. Agent acknowledges that a breach of this Section will cause Hawaiian significant, irreparable injury and that Hawaiian’s monetary remedies alone for a breach will be inadequate. Agent will obtain Hawaiian’s written authorization (e-mail will suffice) before any use of Hawaiian’s intellectual property.
    Hawaiian has the right to enter any Agency Location upon reasonable advance notice to: (a) inspect Agent’s books and records relating to sales of Hawaiian’s products and services and to ensure Agent’s compliance with the provisions of the Agreement; and (b) audit Agent’s books and records to detect or establish Agent’s abuse of, or failure to comply with, any of Hawaiian’s Rules concerning sale of travel on Hawaiian, agency free and reduced rate travel, agency incentives, promotional or override programs, or Agent ticket fraud. Agent agrees that Hawaiian may use information obtained from ARC or IATA to evaluate the credit-worthiness of Agent and Agent’s employees and owners.
    Hawaiian reserves the right to recoup and offset any amounts owed to it by the Agent against any amounts otherwise due to Agent from Hawaiian.
    1. Effect of Termination.
      1. Any rights or obligations of the parties in these Instructions which, by their nature, should survive termination or expiration of these Instructions will survive any such termination or expiration, including the prohibition on Agent continuing to act in any sales capacity with respect to Hawaiian’s products and services.
    2. Waiver.
      1. Any waiver or modification of any of the terms of the Agreement must be in writing from Hawaiian. Hawaiian may amend or modify its policies and instructions (including these Instructions) at any time. Agent agrees that failure of or delay by Hawaiian to require strict performance or to enforce any provision of the Agreement, or a previous waiver or forbearance by Hawaiian, will in no way be construed as, or constitute, a continuing waiver by Hawaiian of any Rule or any provision of the Agreement.
    3. Severability.
      1. If any provision of these Instructions or the Agreement conflicts with the law under which these Instructions or the Agreement is to be construed or if any such provision is held invalid or unenforceable by a court with jurisdiction, such provision will be deemed to be restated to reflect as nearly as possible the original intentions of the parties in accordance with applicable law. The remaining provisions of these Instructions or the Agreement, and the application of the challenged provision to persons or circumstances other than those as to which it is invalid or unenforceable, will not be affected thereby, and each such provision will be valid and enforceable to the full extent permitted by law.
    5. Injunctive Relief.
      1. It is acknowledged and agreed that any breach of the obligations set out in these Instructions or the Agreement by Agent could cause irreparable injury and that monetary damages would not be an adequate remedy for such breach. In the event of a breach or threatened breach of any of the provisions of these Instructions or the Agreement, Hawaiian will, to the extent permitted under applicable law, be entitled to seek injunctive relief in any court of competent jurisdiction restraining the Agent from breaching the terms hereof.
    6. No Third Party Beneficiaries.
      1. No person who is not a party to the Agreement shall have the right to enforce any terms or conditions of the Agreement or these Instructions (i.e., there are no intended third party beneficiaries).
    7. Prevailing Language.
      1. The English version of these Instructions represents the understanding of both parties, and any other version is provided for reference and translation only. Should any conflict arise between the English language version of this Agreement and any translation hereof, the English language version will govern.
    8. Links.
      1. If you are unable to obtain any document at a link contained in these Instructions please contact Hawaiian and we will provide a copy of the documents at the links to you.

Effective from February 14, 2023